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Data & Analytics
Companies that effectively leverage data analytics in marketing are 23 times more likely to acquire customers, 6 times more likely to retain them, and 19 times more likely to be profitable. Despite these advantages, only 37% of companies feel they’re truly managing and analyzing their marketing data effectively.
We create cohesive and unified brand experiences.
Our experts dedicate time to understanding your business goals, customer needs, and available data. With these insights, we craft powerful, data-driven analyses and solutions tailored to your objectives.
Data & Insights
Leveraging data to uncover actionable insights, we drive informed strategies and optimize performance across all channels.
Front End Development
Bring website design ideas to life with seamless UX and innovative, data-driven web development solutions.
Dashboard Development
Our dashboards offer clear, visual representations of marketing performance, tailored to your preferred metrics hierarchy.
Ad Operations
Integrate new or existing marketing platforms, develop and implement site tags, and ensure data integrations are optimized to stay ahead in the evolving media landscape
Conversion Rate Optimization
Boost conversion rates and reduce customer acquisition costs with enhanced testing programs.
User Experience (UX)
Enhance website and landing page UX by applying design best practices, analyzing engagement data, conducting competitive analysis, and performing user testing.
Your trusted data analytics partner.
In today’s ever-evolving digital marketing and measurement landscape, constant change can bring disruption. Consumers are increasingly aware of how their data is captured and used, leading to stricter data privacy regulations and new limitations on web browsers and devices.
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Even if your brand uses only a few marketing channels, a robust, multi-layered measurement solution is essential to adapt quickly. Our Data Analysis and Integration (DAI) team develops customized measurement strategies, using the latest in digital marketing analytics.
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For instance, we implement a multi-touch attribution (MTA) model with data-driven, view-through attribution for paid media. We also leverage advanced techniques like marketing mix modeling (MMM) for media planning, ensuring our strategies drive both growth and ROI for your brand.